4 Simple Ways to Help the Ocean

Every living thing depends on the ocean. Covering more than 70% of our planet’s surface, it contains an astounding diversity of life and affects everything from global weather patterns to food systems. So when we hear the ocean is in trouble from the effects of overfishing, climate change, and pollution it’s easy to feel powerless.

While many of these issues will require leadership from governments and businesses, there are plenty of actions you can take that will make a big difference for the ocean.

Here's 4 simple ways you can help:

01) Use plastic free alternatives

An estimated 17.6 billion pounds of plastic leaks into the marine environment from land-based sources every year!

Take a look around your home. Do you use any disposable plastics that you could replace with alternatives?

Head over to our collection of Sustainable Everyday Essentials for some ideas on what changes you can make!

02) Choose sustainable seafood

Our oceans need fish if they are to remain healthy! It is vital that we don't overexploit fish stocks.

Here's some tips to make eating seafood more sustainable:

• Mix it up - 80% of the seafood we eat in the UK is made up of five species: cod, haddock, salmon, tuna and prawns. This puts a lot of pressure on a handful of species. Try something new!
• Use the MCS Good Fish Guide to choose the best rated fish for sustainability www.mcsuk.org/goodfishguide/
• Eat less fish and more plant based protein

03) Reduce your carbon footprint

Carbon dioxide is making our oceans more acidic. This is contributing to the loss of corals on a global scale as their calcium skeletons are weakened by the increasing acidity of the water.

You can reduce your carbon footprint by adopting some of these simple measures:

 • Ride a bike, walk or use public transportation rather than driving a car.

• Turn off the lights when you leave a room.

• Eat less meat.

04) Shop our Ocean Blue Collection

Our Ocean Blue collection is comprised of high quality sustainable products made with respect for and inspired by the ocean.

We will start by giving 20% of all profits to the Marine Conservation Society, UK.

As the collection grows, so will our ability to release even more funds to more of the incredible organisations that are actively working towards protecting the ocean.